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Ratings FAQ

We are looking for those sites that provide the most beneficial information in the most useful format for each geographic location. Reviewers submit sites they recommend, then all reviews vote. Majority rules.

The Prime Location award is not for sale. It is a purely subjective judgment on the part of IRED's staff of reviewers.

Award winners may pick up their award for display on their sites at

Editorial policy: Every site to which we award the coveted IRED Prime Location is independently reviewed and selected by our editorial staff. All Reviewers then vote on selected sites. Two nays eliminate the site from consideration. IRED.Com, Inc. does not receive payment of any kind in connection with these awards, nor any of our reviews or ratings.

Q: What do all those pictures and red i's mean?

A: IRED rates real estate web sites for their usefulness to Web users seeking information about buying or selling property especially those seeking information about areas where they may be considering a move. Content is foremost but where usability and effectiveness are affected design and presentation are considered as well.

The through icons represent the opinion of one or more IRED's reviewers. A review that is challenged or one which the reviewer feels needs special consideration is reviewed by two or more staff members. No special consideration is given to advertisers or enhanced links.

If you have specific questions please contact:
who will share them with the appropriate parties.

Excellent. ( 15%) Attractive and informative web site. Uses the Web as a medium well, as opposed to treating a Web site like a print ad..Strong, useful information for someone seeking real estate help.

Very Good( 42%) Good presentation and/or information, with or without listings. Generally covers more than one subject or type of information.

Average: ( 42%) Average site. Is worth a look if you need an agent or are seeking property in that particular area.

Not Ready:( 1%) This includes sites which might be useful but which suffer from too many broken links, have no information at all, or are simply too new to be useful at the time of review. Needs plenty of work before it is of value to users.

Buyer BrokerThis indicates that the agent/broker says he/she will contract to represent only the buyer in a real estate transaction. It does not necessarily indicate an exclusive buyer agency.

Residential Residential focus, single family.

Rental Properties for rent or lease

Commercial Commercial property. Non-residential usage. Includes investment and any third party use, as well as industrial and office listings.

*Many descriptive icons (Farm, Land, Resort, Directory, Virtual Tour, Search and Menu of Services) were deleted as of February 25, 2004. After 9 years these have been determined to provide little useful information and only served to establish a competitive atmosphere wherein listed sites vied not for quality but for number of icons. We anticipate that this change in IRED will create a more efficient system for reviewing sites and more valid information for users.